SEO is a topic that frustrates and confuses many budding online marketers and bloggers. On the other hand, the concept seems so simple; all you have to do is write a few words throughout the article that are relevant to the topic, and then you...
Social Media Marketing has sky-rocketed from being a business option to being a business necessity. Small to mid-sized businesses (SMB’s) are finally coming to realise that a Social Media presence is the cornerstone of any marketing strategy for businesses today – regardless of size....
We all know the Internet is a cesspool of rumour and deceit. But in a research paper published by Google in February, and reported by New Scientist last week, that could, at least hypothetically, change....
Technology: the devices that allow us to accomplish tasks professionally, enjoy ourselves personally, and to be overall effective and efficient individuals, societally. In modern cultures everywhere, it is technology that allows us to express ourselves in ways we never could before, and the diversity of...
Most businesses wouldn’t have a clue when it comes to advertising their business online, even though the internet has been around for quite some time now. People still have the mindset that they are just going to get scammed straight away and that whatever it...
We just got a site done for Peter Simons Panelbeaters in Glenfield, Auckland. There old site was absolute rubbish, it didnt showcase their company and was getting no enquiries at all....
A cleverly crafted website, with expert SEO and targeted keywords and key phrases, will enable you to target specific niche markets. But what is a niche market? Basically, a niche market is a product or service that is targeted to a specific group of people....
Even if you master each and every one of the internet marketing strategies out there - sales and SEO copywriting, search engine optimisation, e-mail marketing, and the rest - they're not worth a dime if you forget about customer service....
Reaching more customers is your number one priority, because reaching customers means getting new leads and making more sales. In today's online world, when people are looking for something, they “just google it” - so you need to make sure you have a strong “google...
So what's all the fuss about this thing called “Twitter”? Twitter is all about packing a powerful and attention grabbing message into 140 characters to get brand exposure, brand attention and brand awareness. It's about getting your message shared creatively and effectively across a platform...