Aluminium Installations

Case Study

 

Architectural Aluminium Installations is an aluminium window and door manufacturing company in Auckland, NZ. They had no online presence at all when they first came to SEOPro for help. Dave wanted to showcase his products in a stylish way and have the website get results for him in the way of qualified leads into the business.

Challenge

The challenge was to first design a website that would showcase his product in the style he wanted while being search engine friendly and very user friendly and convert-able. He wanted;

  • High rank positions on multiple keywords
  • Low cost ongoing marketing
  • A good return on investment

Solution

We chose to use a black background for his website to make his images stand out more, chose high traffic target keywords and created optimised pages for each product/service he offered. Well written content was used on each page with back-end SEO done including tagging images properly, a good url structure and relevant meta data.

We also produced video for Youtube which was optimised and linked to pages within the site to help acquire quality traffic to the site.

Results

The website has had a steady flow of high quality traffic and regularly brings good enquiries into the business which a lot are converted into paying customers.

The return on investment has been excellent, the site has paid itself off many times over and still works well with very little ongoing marketing. It was revamped in 2018 which has helped with gaining a higher conversion rate from website browser into enquiry.

Average 73% Traffic Increase Every Year

95% Less Customer Acquisition Cost (CAC)

86% vs 14% - Number Of New Vs. Repeat Site Visits

95% Higher Targeted Contact Volume (TCV)

From The Client

“I have been a client of SEOPro for quite a few years now, in this time they have helped create an awesome online profile for my business.

They are very dedicated to achieving results, not just saying anything to get a sale, they take things personally and got me everything I wanted and more for a very good rate.

I would definitely recommend their service to anyone that needs an online marketing company that really does go above and beyond for their clients.”

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